HOW DID WE BEGIN
Our story began during one of those not-so-typical nights in March 2014. Exhausted from a long day at work, Ricca, the founding owner, came home to her Quezon City apartment only to find out that she lost Php3,000 from her wallet. In an impulse, she decided to make up for what she lost. She grabbed her dusty suitcase full of her favorite bikinis and sold them online for (well, you’ve guessed it) half their prices. Armed with instagram photo-editing skills and hoping for tons of divine intervention, every single item was sold out in less than 24 hours! Right then and there, the most-awaited Sunday night “hunger-games” shopping routine began.
OF CELEBRITY PRE-LOVED CLOTHES AND QUALITY OVERRUNS
Our series of busy Sunday nights selling pre-loved clothes eventually emptied Ricca and her friends’ closets. We just needed more clothes to satisfy our then 1K Instagram followers. It was that day when our good friend, Janine Tugonon, slayed Ms. Universe 2014 Q&A and won 1st runner-up when a very bright idea lit up. The next weekend, we sold so many pre-loved clothes of Janine. It was a hit and it was unstoppable. A number of celebrities were featured every week- from a series of Janine Tugonon’s to Chynna Ortaleza, Desiree Del Valle, and Meg Imperial’s pre-loved. Well, who wouldn’t adore their stylish and branded pieces anyway? We loved every piece and our HTP girls loved them too.
THE HTP BASIC TEE
After a year of RTW shopping and celebrity features, we got to know our HTP girls at a more personal level. We knew they were all on-the-go searching for that one closet staple perfect for any day. We loved our girls so much that we gave in. Hence, our very first HTP Exclusive, the HTP Basic Tee, was born! The HTP Basic Tee paved a new road for us. It was the first design that came to life and the first product we ever branded. Feedback was overwhelming and the demand for more HTP originals was inspiring. This fueled us to design more week after week. To date, we are proud to have released more HTP Exclusives catering to our 56K+ Instagram followers from both the Philippines and abroad!
WHAT MAKES US DIFFERENT FROM THE REST
From its humble beginning on Instagram, HTP is known for its quality products and superb customer service. Nothing has changed now we’re here at our own website. We design our own clothes and we partnered with our local seamstresses to make our ideas come to reality. HTP is a proud Filipino-owned business and we are so happy to showcase the quality of Filipino-made clothes to the world. With that, we are able to ensure our customers’ protection and satisfaction in all the things we do. HTP also provides a unique shopping experience – we have the ‘mine/yours’ shopping craze with our new creations every Saturday and Sunday on Instagram. And because the proprietor, Ms. Ricca Cruz – del Rosario is a Globe myBusiness Ambassador, we’re having a treat for you! Get rewarded while shopping. We have an HTP Clothing mobile application where in you could earn and redeem points. All of these are for you. Yep, we love you that much! These and more are what make us different from other online shops.
CLOTHES FOR EVERYBODY AND EVERY BODY
Our journey was unbelievable. From a one-woman team, we are now a team of more than 20 passionate and strong individuals and we are still growing! Our journey was and will always be all about you, our HTP girls!
Interested to become a part of our growing family? Click HERE.